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Grandparents get one week paid holiday after birth to celebrate new arrival

Sophy Ridge announces she is going on maternity leave

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It also announced that the grandchildren of Saga’s 2,500 staff will have access to its on-site nursery. The Kent-based firm said the paid week off reflected its belief in the value of experience in the workplace, along- side a recognition of the role of grandparents in families and society.

Its research revealed a quarter of working grandparents find it “difficult” to balance work with childcare commitments.

Jane Storm, chief people officer at Saga, explained: “This is about helping new grandparents celebrate a special moment and play a role in their growing families from day one. It’s also a symbol of how important older workers are to their companies and to society.

“Working life is getting longer, but the first question many people over 50 still hear is, ‘When are you going to retire?’. We want to change that mindset and show that age is no barrier to continued professional success.”

She added: “As a purpose-led business we have a responsibility to build a representative, multi-generation workforce fit for the future, that serves the needs of our customers.

“Our customers are mostly over 50 and we want to have more colleagues that reflect the community we serve. We also think this idea should be a key attraction for retention and recruitment.”

Shelley Whittam, who works in Saga’s insurance department, said she plans to take her paid week off later this month.

She said: “I’m so excited to be able to spend a week with my new grandchild and help our family with childcare at such an important moment.

“As a parent I’ve been through this myself and have experience that I hope will help my child get to grips with parenthood. It’s great Saga recognises this and the vital role grandparents play in family and society.”

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